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An Empirical Study on Credibility Information and Product Involvement’s Influence on Consumers’ Bran
  • 所属机构名称：中国人民大学
  • 成果类型：会议
  • 相关项目：企业口碑营销的机理及其测量研究
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企业口碑营销的机理及其测量研究
期刊论文 13 会议论文 5
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