地方感是国外游憩地理学和环境心理学的研究热点,旅游者地方感对其资源保护态度与行为的影响是地方感应用研究的重要内容。以九寨沟为例,设计量表测量了旅游者的地方感及其资源保护态度,通过构建结构方程模型探讨了旅游者地方感与其资源保护态度的关系。研究结果表明:(1)九寨沟的自然风景、社会人文对旅游功能有显著的正向影响,自然风景、旅游功能对旅游者的情感依恋有显著的正向影响;(2)旅游者的资源保护态度直接受其对九寨沟的情感依恋的影响,九寨沟的自然风景、社会人文和旅游功能主要通过旅游者的情感依恋影响资源保护态度,情感依恋在其中起着媒介作用;(3)对自然风景的感知评价是影响旅游者的资源保护态度的主要因素;(4)感知体验水平越高的旅游者,对九寨沟资源环境保护的重要性的认同程度也越高。最后讨论了增强旅游者资源保护意识的途径以及地方感研究的实际意义。
Sense of place is a hot topic of western recreation geography and environmental psychology.The Influences of tourists' sense of place on their attitude and behavior towards resource protection is a significant issue of sense of place application study.Taking Jiuzhaigou as the study case,the paper measured tourists' sense of place and their attitude towards resource protection,and examined the relationship between them by constructing structural equation model.The results showed that natural scenery and socialcultural setting of Jiuzhaigou affected tourism function positively and significantly;natural scenery and tourism function affected tourists' affectional attachment positively and significantly.Tourists' attitude towards resource protection was directly influenced by their affectional attachment to Jiuzhaigou positively and significantly.Effects of natural scenery,socialcultural setting and tourism function of Jiuzhaigou on tourists' attitude towards resource protection were realized thought their affectional attachment,which mediated the relationship between the former three dimensions and tourists' attitude.Tourists' experiential evaluation of natural scenery was the primary influencing factor of Jiuzhaigou tourists' attitude towards resource protection.The higher level of place experience Jiuzhaigou tourists have,the more importance tourists attach to resource protection.Its implication in Jiuzhaigou resource protection was also discussed.