中文摘要：

主观幸福感指评价者根据自定的标准对其生活质量所做出的整体性评估,是衡量个体生活质量的综合性心理指标。采用自陈式的测量方法对农村老年人主观幸福感进行抽样调查,并运用排序Logit模型对可能影响农村老年人主观幸福感的因素进行研究,研究结果显示：获得长寿期望、子女是否孝顺、60岁前的职业、健康状况,婚姻状况是影响农村老年人主观幸福感的重要因素。

英文摘要：

Subjective well-being（subjective well-being,referred to as SWB） refers to the evaluation according to the custom of the standard on the quality of life of the holistic assessment,is a measure of individual quality of life in the comprehensive psychological index.This paper uses the self reported measurement method for rural elderly SWB has conducted a sample survey,and the use of order Logit model about the possible effect of the rural elderly SWB is studied,the results show,was long expected,whether the children filial piety,60 years before the occupation,health status,marital status,is the impact of rural elderly the important factors of subjective well-being.