本文基于动态能力理论和制度理论,通过对112家国际创业企业进行问卷调查,运用层次回归分析模型对帝3度环境、国际市场进入模式和国际创业企业绩效三者之间的关系进行实证研究。结果表明:国际市场进入模式与国际创业企业绩效正相关,管制、认知和规范制度环境在国际市场进入模式与国际创业企业绩效关系中扮演着负向的调节作用。
Based on the dynamic capability theory and institutional theory, this paper makes an empirical study of the relationship among institutional circumstances, entry modes of international markets and performance of international new ventures by conducting questionnaire investigations about 112 international new ventures all over the world and applying the hierarchical regression analysis. The results show that the entry modes of international markets relates positively to performance of international new ventures, and that the regulative, cognitive and normative institutional context moderate negatively the relationship between the entry modes of international markets and performance of international new ventures.