中文摘要：

通过构建农村电子商务发展评价指标体系,运用主成分分析法对我国31个省份农村电子商务发展水平进行实证研究和比较分析,得出农村信息基础设施、乡镇企业发展、个体工商业发展、GDP增长率和移动电话普及率是影响农村电子商务发展的主要因素。对农村电子商务发展水平排名,发现我国东、中、西部农村电子商务发展水平差距较大,呈阶梯状分布,发展态势与地区经济发展水平相适应。

英文摘要：

By constructing the evaluation index system of rural e-commerce development, this article uses principal component analysis to take empirical study and comparative study on the rural e-commerce development level in 31 provinces,obtains the major influencing factors in rural information infrastructure, rural enterprise development, individual industry and commerce development, GDP growth rate and mobile popularizing rate. The ranking indicates that the development level difference on Eastern, Central and Western rural e-commerce is larger and exhibit gradient distribution, and the development trend and regional economic development level are matched.