以贵州民族旅游村寨肇兴侗寨为例,采用主成分分析方法构建居民旅游影响感知评价指标体系。运用模糊综合评价的方法对居民旅游影响感知进行测量。结果表明:肇兴侗寨居民旅游影响感知综合评价值为2.775,居民对旅游影响的总体感知度不高,居民对旅游影响的正面感知要强于负面感知。分析其原因,并提出肇兴旅游发展的对策与建议。
Taking Dong Ethnic Village in Zhaoxing of Guizhou as an example, this paper uses principal components analysis to build residents' perceptions evaluation index system. Fuzzy synthetic evaluation is then employed to measure residents' perceptions of tourism influence. The results show that the value of residents' perception of tourism influence is 2. 775, that the residents' overall perception of tourism influence is relatively low, and that their positive perception is stronger than the negative. Reasons are explored and strategies are suggested