创业意向是指将创业者的注意力、精力和行为引向某个特定目标的一种心理状态,它是创业行为的最好预测指标。个人背号、人格特质和外界环境等都会影响创业意向。计划行为理论和创业事件模型是公认的两个创业意向理论框架。目前将创业意向作为因变量是主流研究,而作为自变量和控制变量则是未来研究趋势。
Entrepreneurial intention refers to entrepreneurs' states of mind that direct attention, experience, and action toward a business concept, which set the form and direction of organizations at their inception. Entrepreneurial intention is the best predictor of entrepreneurial behaviors. Demographic variables. personality and environment factors can affect entrepreneurial intention. Theory of Planned Behavior (TPB) and Model of the Entrepreneurial Event (SEE) provide theoretical frameworks of entrepreneurial intention. Entrepreneurial intent can be used as not just a dependent variable, but also as an independent variable or a control variable.