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中文摘要：
首先阐述事务型数据与社会化媒体数据的概念与特性以及评价数据质量的内容和方法，然后对传统的数据质量维度如准确性、完整性、一致性、可信性、时效性、可获取性和相关性等进行分析，认为在事务型数据和社会化媒体数据中，各个质量维度的重要性有明显的不同，并确定可用于评价社会数据质量的质量维度。最后论述利用确定的质量维度对社会化媒体数据质量进行管理与评估，通过实例分析提出相应的启示与建议。
英文摘要：
Firstly, this paper expatiates the concepts of transactional data and Socialized media, and the content and the method of data quality assessment, and then analyzes the dimensions of traditional data quality such as accuracy, integrality, uniformity, credibility, limitation, acquisition, relativity and so on. From it, the fundamentality of each quality dimension is different in transactional data and Socialized media, and the quality dimensions are confirmed to evaluate Social data quality. Ultimately discusses the methods of the management and assessment for Socialized media data quality by decided quality dimension, and put forward relevant apocalypse and advice by analysis of example.
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