本文通过对我国台湾农产品品牌国际化经验的总结与分析,从品牌农产品的生产体系、品质保障体系、配送体系和品牌推介体系等等进行了详细的介绍,并在此基础上提出借鉴与启示。
This paper concludes and analyses the experience from Taiwan Province,introduces some efficient ways of developing the soft strengths of agricultural products,such as production system,quality management system, delivery system and marketing system etc. ,and also provides some useful suggestions.