模因是通过模仿而得到传播的文化进化的基本单位.语言中的模因是在语用中通过模仿而传播的任何语言单位.通过介绍模因论的基本概念,将语言模因论引入到商务英语信函写作中.在分析商务英语信函中模因传播的基础上,提出了以模因论为依据的商务信函写作模式.
Meme is a unit of cultural transmission or a unit of imitation. Memes in language refer to any language units in the language use only if they are transmitted through replication. The paper explores basic concepts of memetics and introduces it into English business correspondence writing. After analyzing the replication and transmission of memes in English business correspondence, the paper tries to put forward a model of English business correspondence writing.