在对江苏省高校微博开通及应用情况进行调查和分析的基础上,总结出江苏省高校微博的应用状况受学校层次、微博活跃程度、开通时长等因素的影响,并有针对性地提出了一些改进对策.
Based on an investigation of the application of micro-blog in the colleges and universities of Jiangsu Province,the paper concludes that the application of micro-blog in colleges and universities is influenced by the level of the college/university concerned,the degree of micro-blog activity, and the length of the micro-blog's opening. Countermeasures are then proposed for the purpose of improving the application of micro-blog in colleges and universities.