[目的/意义]不完全信息下竞争情报的指标值常常表现为模糊数,如何对模糊数进行有效合成并识别最优情报成为重要的研究难题。[方法/过程]基于情报生成过程机理、模糊数和联系数的相关理论,构建了相应的评价指标体系,并将区间数转化为联系数,运用理想点法进行决策。[结果/结论]通过构建综合评价模型对四种情报来源进行综合评估和排序,高层决策者最终选择专业机构的分析情报作为决策依据。
[ Purpose/Significance ] The index value of competitive intelligence is often depicted as fuzzy number, and how to effectively synthesize and identify the optimal intelligence is an important research topic. [ Method/Process] In this paper, the corresponding evaluation index system is constructed, and the interval number is converted to the number of links, and the decision is made by the ideal point method with the information generation process mechanism, fuzzy number and contact number. [ Result/Conclusion ] By establishing a comprehensive evaluation model we evaluate and rank four intelligence channels, and the relevant business executives choose the intelligence proposed by Consultant Company for the foundation of making decision.