通过对互惠性偏好在企业运营中传导机制的经验性检验,揭示了互惠性效应的微观运作机理,从而为我国企业充分发挥互惠性偏好在现代企业管理中的激励功能提供了现实性的理论借鉴。
The empirical analysis of the transmission mechanism of reciprocal preference in the course of enterprise operation may reveal the micro mechanism of economic effects of reciprocal preference so as to provide real theory reference for modem enterprise to strengthen the incentives function of reciprocal preference.