微博作为一种被广泛使用的网络平台,其多样的特性满足了人们信息获取、人际交流等多方面的新需求,微博已成为人们日常生活的重要组成部分之一。微博影响力作为微博研究的一个热点,对于优化微博的信息整合、传输,对于深入了解微博发展方向、维护网络内容安全、促进网络发展具有非常重要的理论和实践意义。文章对当前主要的微博影响力评价方法进行了梳理和分析,并提出了针对中国微博的影响力评价模型。
Micro-blog as a widely used medium platform, its diverse features to meet the people's information, interpersonal communication and other aspects of the new requirements, micro-blog has become one of the important parts of daily life. Micro-blog influence as a micro-blog is a research hotspot, to optimize the microblog information integration, transmission, for us to further understand the development direction of micro-blog, maintenance of network content security, promote the network development has very important theoretical and practical significance. The article focuses on the evaluation methods of the micro-blog sorted and analyzed, and put forward the Chinese micro-blog influence evaluation model.