根据2002-2006年的统计数据,从零售业总量变动、零售各业态的营业面积变动、销售额变动、门店变动等情况,揭示中国零售业已经形成以大中型百货商店为主导,以专业店、超级市场为主体,便利店、专卖店等多种零售业态并存的零售业态模式。在此基础上,探讨传统百货业态和后发业态竞争与发展的市场结构状况以及零售业态结构演变的四个原因。
Through the statistical data during 2002-2006 in retail industry, the changes can be seen in gross retail industry, operation area of various retailing formats, sales, shops and stores, etc., which reveals that China's retail industry has formed such a retail format model that multi-type formats coexist including convenience shops and franchise stores, with large and medium- sized department stores as leading format, specialty shops and supermarkets as principal part. On that basis, this paper probes in- to the situation of competition and development in market structure between traditional format and late-bloom formats as well as the four reasons for the evolvement in format structure of retail industry.