社区是生态旅游利益相关者的关键角色之一。本文在有关社区参与生态旅游的理论研究和文献综述的基础上,针对我国生态旅游社区参与的实践,选取具有代表性的南岭国家森林公园为案例,通过对当地社区、旅游企业及政府等相关利益主体及其相互关系的研究,提出了“旅游企业主导的社区参与模式”,并探讨了该模式可持续运作的关键环节和优化模式。因子分析的结果进一步表明,社区主人翁意识、公共福利、教育培训机会以及经济收益等,是影响社区参与生态旅游的自主性和可持续性的重要因素。研究结果丰富了生态旅游社区参与的理论,并对我国生态旅游的社区实践具有一定的参考价值。
Community is one of the key stakeholders in ecotourism. Analyzing from the perspective of community participation in ecotourism and based on theoretical study and literature summaries, the paper selects Nanling National Forest Park as a case study. Through the study of respective stakeholders, namely: tourist enterprises, government and community, the paper offers "a model of tourist enterprise-dominant community participation", and explores key links for sustainable operation of this model as well as optimized model. Factor analysis further indicates that enhancing community master awareness, improving public welfare, offering more education and training opportunities are important factors to affect and ensure the sustainability of community participation. The study results have enriched the theory of community participation in ecotourism, which will be of referential value to ecotourism and community practice in our country.