中文摘要：

新兴文化业态是现代科学技术与文化有机结合的产物，其发展态势具有产业聚集、科技融合、产业聚合的特征．是我国文化产业未来发展的领域和方向。推进社会主义文化强国建设，需要积极培育与发展新型文化业态。为此．探究培育新兴文化业态的依据与动因，使之在文化强国视野下更好地构建和培育新兴文化业态机制，有助于提升中国文化软实力。

英文摘要：

The new type of cultural operation is a product of the integration of modem science and technology with culture, its development trend is characteristic of industry aggregates and technology integration, which is the direction and the future development of the cultural industry in China. The promotion of construction of socialist culture powerful nation need to actively cultivate and develop new cultural types. Thus, we should research the basis and motivation of cultivating the new type of cultural industry and make it to construct and cultivate new type of cultural operation mechanism and contribute to Chinese cultural soft power.