随着经济全球化的日益加深,经济的不断快速增长,我国的城市化的进程的步伐也越来越快。地域性文化品牌的建设成为了大多数城市对外宣传,扩大影响的重要手段。旅游行业的发展不仅能够带动地区经济的快速增长,也成为了创建地区文化品牌的关键因素。
With the deepening of economic globalization, the continuous rapid economic growth, the pace of the urbanization process of our country is becoming faster and faster. The construction of the regional culture brand has become the most means to foreign propaganda, expanding the influence of the city. The development of the tourism industry can not only drive the rapid growth of the regional economy, has become the key factor on creating a regional culture brand.