在线医疗是当前互联网与医疗行业结合所产生的新业态,其研究也逐渐得到管理学界的广泛关注。本文以Web of Science收录的在线医疗领域的科学文献为分析对象进行了领域知识图谱的可视化分析,并对文献进行了综述。分析结果表明:英国、美国以及澳大利亚在该领域具有较强的研究实力;在线医疗领域相关研究早期的研究基础主要为心理学;此外,在线医疗领域的研究论文数量不断增加,但研究主题依旧相对零散,早期的研究主题主要为在线健康信息,在未来的研究中,针对在线医疗社区的用户行为研究与随机试验研究方法的应用会持续受到关注。
Online medical is the new application of the Internet in the classical medical industry, the study of this area attracts wide attention of management academic fields. This paper uses the data of online medical literature included in Web of Science to do visual analysis of knowledge graph and reviews all the literatures. The results show that the British, Americans and Australians have strong research capabilities in the field; the early research basis of this field is psychology; in addition, the number of studies in this field is increasing, but the research subjects are still relatively scattered. Early research subjects mainly focus on online health information. The research of online medical community and the application of random experiment will continue to be concerned in the future.