文章提出了一种新的竞争情报需求识别方法——分析高层领导讲话识别竞争情报需求。介绍了此方法的概念、适用性、使用步骤和要点。以分析2012年1月29日国务委员刘延东视察中国科学技术信息研究所的讲话,识别国家科技部部级及其以上级别领导对竞争情报的认知态度以及所关注的竞争情报方向和重点为例,展示了此方法的实际应用过程。此方法对于竞争情报范畴之外的战略情报及其他情报工作领域,同样具有适用性。
The paper puts forward a new method for the identification of competitive intelligence needs, that is, identifying the competitive intelligence needs by analyzing the top leader's speech. The concept, applicability, operating steps and essentials of this method are described. Taking the following case for example, Mrs. Liu Yandong, State Councilor, visited the Institute of Sci- entific and Technical Information of China on January 29, 2012 and delivered a speech, we may identify the cognitive attitude of the leaders at the ministerial level or above towards competitive intelligence and their concern about the direction and focal point of com- petitive intelligence by analyzing her speech. The practical operating process of this method is thus demonstrated. Besides the com- petitive intelligence field, the method is also applicable to strategic intelligence and the other intelligence service field.