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中文摘要：
近几年来,中医药越来越受到海外的关注,但中医药的跨文化传播障碍仍然存在。中医是科学文化和人文文化的统一体,中医人文文化的有效传播,促进了中医药的跨文化宣传和推广,而翻译作为文化传播手段,在其中起到了积极作用。
英文摘要：
Traditional Chinese medicine gets more and more international attentions in recent years, but its cross-cultural communication obstacles still exist. Traditional Chinese medicine is the unity of science culture and humane culture. Effective spread of humane culture promotes the cross-cultural advertising and promotion of traditional Chinese medicine, and translation as a means of cultural transmission, in which also plays a positive role.
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