电动汽车废旧电池处理问题是目前各国政府和企业面临的主要困境之一。通过对废旧电池逆向供应链系统中的企业内部回收和再制造行为进行能力计划分析,利用系统动力学结合以计划行为理论为基础的认知行为理论,研究相关社会因子对消费者接受再制造电池行为的影响。从消费者行为角度进行分析,得出不同情境下的企业回收和再制造能力策略;同时政府和电池企业需在早期阶段鼓励和引导消费者使用再制造电池行为。
The treatment of electric vehicle used battery has been a major concern for the governments of all nations and enterprises. Based on the analysis of the optimal capacity strategies of collection and remanufacturing activities in reverse supply chain system, this paper uses the system dynamics methodology and combines the Cognitive Behavior Theory( CBT) as a basis with the Theory of Planning Behavior( TOPB) to explore the effect of improving social aspects on reusing remanufactured battery. By analyzing consumer behavior, the study reveals that diverse capacity planning matches different scenarios. Meanwhile, the policymaker and battery company should encourage the reuse behavior amongst consumers at an early stage.