文化消费是文化建设不可或缺的重要环节,发展文化消费需要重视提高文化消费满意度。论文从界定文化消费满意度的涵义入手.归纳出文化消费满意度具体体现在教育消费满意度、文化艺术消费满意度、娱乐消费满意度和体育消费满意度四个方面.基于此构建了文化消费满意度的评价指标体系,并结合市场调查数据,实证分析了我国城镇居民文化消费满意度的现状。论文最后根据所获结论,简要地提出了提高我国城镇居民文化消费满意度的政策建议。
Cultural consumption is an indispensable and significant part of cultural construction, and empha- sis needs to be laid on the improvement of cultural consumption satisfaction to develop cultural satisfaction. This thesis begins with the definition of cultural consumption and concludes that cultural consumption satisfaction is embodied in the following four aspects: educational consumption satisfaction, cultural and artistic consumption satisfaction, recreational consumption satisfaction and sports consumption satisfaction. On this basis, the evalua- tion index system can be established. Combined with the market survey data, this thesis analyzes the status quo of cultural consumption satisfaction of China's urban residents. Based on the data collected, feasible policy sug- gestions are put forward to enhance the cultural consumption satisfaction in the end of this thesis.