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A Research on Relationship between Customer-based E-tail Brand Equity and Web-market Outcomes
  • 所属机构名称：大连理工大学
  • 会议名称：2007 International Conference on Wireless Communications, Networking and Mobile Computing
  • 成果类型：会议
  • 相关项目：互联网环境下的关系营销理论创新研究
作者： Guan,Hui; zhang, Xiao-Le;Dong,Da-Hai|
同会议论文项目
互联网环境下的关系营销理论创新研究
期刊论文 82 会议论文 21
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