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基于知识的顾客资产分析
所属机构名称:西安工程大学
会议名称:2008JMS中国营销科学学术年会暨博士论坛
成果类型:会议
会场:西安
相关项目:顾客资产会计计量研究
作者:
成爱武|刘雪云|
同会议论文项目
顾客资产会计计量研究
期刊论文 19
会议论文 14
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The measurement of customer expenditure base on the customer asset
The Empirical of Factors Influencing Share of Wallet in the B2B Market
Research on the Factors influencing the Customer knowledge value
Research on identication of customer properties value measurement based on fault diagnosis
Customer Assets Value Estimate Based on Accounting
Assessing B2B customer assets: A Model from A Financial Targets Perspective
基于故障诊断技术的顾客资产购买价值影响因素识别模型的研究
Empirical research of customer equity composition in banking
顾客资产口碑价值的计量研究
Analysis of the reasons for the loss of key clients and its influencing factors
The Predict Study on Word-of-mouth Receiver's Purchase Probability Based on Logit Model
The Prediction Research of Cross-purchase Probability Based on Logit Model
The Empirical Analysis of Sensation in Customer Lifetime Value