How retailer power influence its opportunism governance mechanisms in marketing channel?-An empirica
- 所属机构名称:中山大学
- 会议名称:Cutting-Edge Research Topics on Multiple Criteria Decision Making, 20th International Coference, MCD
- 成果类型:会议
- 相关项目:渠道权力非对称对机会主义治理机制影响研究
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