依据组织免疫和组织质量特异性免疫的相关理论,引入情境变量产品生命周期,构建基于组织质量监视、组织质量防御软要素、组织质量防御硬要素和组织质量记忆的质量绩效提升路径理论框架。使用基于RAGA的投影寻踪模型、适应度景观和NK模型对产品生命周期不同阶段的质量绩效提升路径进行实证分析,实证结果表明:产品生命周期不同阶段有不同的质量绩效提升路径,产品导入期遵循的质量绩效提升路径为组织质量监视→组织质量防御→组织质量记忆,产品成长期遵循的质量绩效提升路径为组织质量防御软要素→组织质量防御硬要素→组织质量监视→组织质量记忆,产品成熟期遵循的质量绩效提升路径为组织质量防御硬要素→组织质量防御软要素→组织质量监视→组织质量记忆,产品衰退期遵循的质量绩效提升路径为组织质量记忆→组织质量监视→组织质量防御。并建立产品生命周期不同阶段质量绩效提升路径优化的GERT网络,优化产品生命周期不同阶段的质量绩效提升路径。
On the basis of relevant theories of organizational immunity and organizational quality specific immuni- ty, this study introduces situational variables of product life cycle to construct theory framework of quality per- formance upgrading paths based on organizational quality monitoring, quality defense hard elements and soft ele- ments, quality memory. And this study employs projection pursuit model based on RAGA, adaptive landscape, NK model to make an empirical analysis of quality performance upgrading paths in different stages of products life cycle, and the empirical results indicate that different stages of product life cycle have different quality perform- ance upgrading paths, quality performance upgrading path in the introduction stage of product is that OQM→ OQF→OQME, quality performance upgrading path in the growth stage of product is that OQFS→ OQFH→OQM →OQME, quality performance upgrading path in the maturity stage of product is that OQFH→OQFS→OQM→OQME, quality performance upgrading path in the recession stage of product is that OQME→OQM→OQF. This study further establishes quality performance upgrading paths optimization GERT network of different stages of product life cycle, optimizes quality performance upgrading paths of different stages of product life cycle.