中文摘要：

当今世界迈入了创新密集和标准主导竞争的时代,技术创新与技术标准化的协同耦合成为决定一国产业或产品国际竞争力的关键性因素。本文基于技术创新与标准化协同耦合关系影响国际竞争力的机理分析及中国家电业技术创新与标准化的协同耦合度计算,以BP神经网络为分析方法,构造技术创新、标准化及其协同耦合度与我国家电业国际竞争力间关系模拟模型。实证结果显示,技术创新与标准化间的协同耦合度对提升国际市场占有率、显性比较优势、贸易竞争优势指数的影响最为明显,充分表明二者间的协同耦合水平是影响我国家电业国际竞争力的重要因素。

英文摘要：

The competition in the current era is dominant with intensive innovations and standards, confirming the crucial role of the cooperative coupling effect of technology innovation and standardization on the competitiveness. Based on the mechanism analysis of how the cooperative coupling of technology innovation and standardization influences the competitiveness and the calculation of the cooperative coupling degree, this study constructs the BP neural network of technology innovation, standardization, cooperative coupling degree and competitiveness. The result shows that it is the cooperative coupling degree that influences the competitiveness most, which demonstrates that the coupling degree of technology innovation and standardization is the most important factor for the competitiveness.