中文摘要：

为了使新产品的创新设计过程可以有效的进行,在功能表达和功能建模过程中引入本体概念。融合人的认知过程,建立了基于功能本体、功能行为结构（FBS）和XML数据存储表达方式的面向目的创新设计过程。开发了面向目的创新的原型系统模块,最后讨论所建立的系统,给出系统应用例子说明系统的有效性。

英文摘要：

To make the creative design process effective,the paper introduce ontology concept in function expressing and function modeling. Based on cognitive process ,function ontology,FBS and XML data base,a function-oriented creative design process was developed. Finally,a prototype software system of objective creative design for product innovation was developed.