中文摘要：

近20年的时间里，区域旅游业开发经历了资源导向、市场导向、产品导向、形象导向等4个阶段。对以上4种开发模式的概念、特点、研究进展以及相互关系等问题进行综述、分析和评价，以便更深入更系统地研究区域旅游业开发模式的演化规律；不同区域旅游业的开发必须在综合分析区域旅游资源、旅游市场、旅游产品以及旅游形象等诸项特征的基础上，因地制宜地采取不同的开发模式；

英文摘要：

For near 20 years, the development of region tourism industry has gone through 4 stages such as resources direction, market direction, product direction and image direction. In order to study the evolution law more thoroughly more systematically, the concept, characteristic, research progress as well as relation of development model in region tourism industry were summarized, analyzed and appraised. It was affirmed that the development of different region tourist industry must adopts the different development models with taking measures suited to local conditions, based on synthesized analyzing on the foundation of all characteristics such as region tourism resources, tourism market, tourism product as well as tourism image etc.