中文摘要：

顾客参与已成为近年来国际营销学研究热点之一，西方学者针对顾客参与的研究取得了丰硕成果。通过对顾客参与的概念界定，顾客参与的过程和构成维度，企业管理学和服务营销学角度中有关顾客参与的角色，顾客参与的各种投入和强度等方面的国外顾客参与相关研究成果进行全面梳理，可以发现现有研究对顾客参与概念、顾客参与维度和测量均未形成一致观点，顾客参与的角色不清晰，缺乏系统、动态视角的观点。未来研究中应准确定位顾客参与的概念和维度，探索服务员工对顾客参与的影响、参与结构的效用，重点推进服务供应系统的顾客参与，关注服务供应环境。

英文摘要：

Customer participafion has become a hot point of international marketing research. In the past three decades, the West Marketing researchers gave great efforts and achieved fruitful results in customer participation. Through conducting a comprehensive review on the definition of the concept of customer participation, customer participation process and con- stitute dimension, the role of customer participation in business management and services marketing literature, the vari- ous inputs and strength of customer participation, we can found that the existing research on customer participation con- cept, customer participation dimension and measurement are not consistent view formation; the role of the customer par- ticipation is not clear, lack of system, dynamic perspective point of view. Future research should be accurate in positio- ning the concept and dimensions of customer participation, explore influence of service staff to customer participation and utility of participation structure; push forward service supply system of customer participation and pay attention to service supply environment.