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基于SEM的游客需求要素分层与满意度关系研究——以九寨沟景区为例
  • ISSN号:1004-3926
  • 期刊名称:《西南民族大学学报:人文社会科学版》
  • 时间:0
  • 分类:F59[经济管理—旅游管理;经济管理—产业经济]
  • 作者机构:[1]四川大学商学院,四川成都610064, [2]亚利桑那州立大学,亚利桑那州菲尼克斯85004, [3]九寨沟风景名胜区管理局,四川九寨沟623402
  • 相关基金:本研究受国家自然科学基金项目“面向西部旅游经济与生态环境可持续发展的低碳景区集成管理模式研究”(71020107027)及“景区旅游高峰期游客潮流分布优化控制管理策略研究”(71371130)、教育部高等学校博士学科点专项科研基金项目“西部低碳景区可持续发展策略及其评价体系”(20110181110034)和国家留学基金共同资助.[This study was supported by grants from the Natural Science Foundation of China(toRENPeiyu)(No.71020107027)/(10GEPeng)/(No.71371130),the Specialized ResearchFund for the Doctoral Program of Higher Education(toRENPeiyu)(No.20110181110034)and the China Scholarship Council(to HUMingming).]
中文摘要:

随着旅游业的蓬勃发展,景区游客接待量逐年上升。在旅游规模不断扩大的同时,景区游客的有序化管理显得格外重要。景区的有序化管理不仅能提高旅游景区服务质量,还有助于排除重大安全隐患。景区游客游览系统秩序度量是景区有序化管理的关键环节。因此,文章针对信息化建设欠完善景区,提出了一种基于语言变量的景区游客游览系统秩序度量方法。该方法通过采集景区管理人员对各个景点负荷的语言描述数据,考虑管理者的层级,在综合集成景区游客游览系统的负荷率以及系统负荷均衡程度的基础上,提出了游客游览系统含参度量秩序的度量模型。该模型可通过管理者角色参数∞的选取来实现各层及管理者对游客游览系统秩序的度量。最后,以九寨沟风景名胜区某些景点构成的游客游览系统为例来说明该方法的可操作性及可行性。

英文摘要:

With the vigorous development of tourism, travel is gradually permeating into daily life in China. People are enthusiastic about tourism, more people are taking part in this activity, which is leading to higher numbers of domestic tourists in scenic areas. At the same time, with the recovery of the global economy, the number of international tourists is rising every year. However, the capacity of tourist attractions is often determined and limited, and this situation brings a series of management problems. Managers have to consider how to protect the environment, design new visiting routes, and schedule tourist groups. The continual expansion of tourism may not only cause a drop in the quality of service, but could also bring great potential dangers, not only to the tourist, but also to the wildlife of scenic areas. Without a proper organization of visitors serious imbalances may result within scenic areas; some spots are overloaded while some are almost empty. In these overloaded spots, too many visitors share limited space. The resulting crowded visitor environment not only gives a negative impression to tourists, it may lead to visitor conflict, physical danger, and most of all damage to plants and animals. How to ensure a good arrangement of visitors, and provide them with efficient and satisfactory service, has been a long term topic of discussion. An accurate depiction of the system' s state is necessary to arrange visitation. Until now, some visitor attractions have used advanced information technology to collect data from each scenic area and monitor their status. These can provide tourist numbers accurately, but a large number of visitor attractions do not have this capacity. Tourist numbers in each scenic area cannot therefore be collected accurately in most cases. How to measure the order degree in this situation has become an important question. In this paper, an order degree estimation process is proposed. To begin with, a network model is established based on the routing structure within scenic ar

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期刊信息
  • 《西南民族大学学报:人文社会科学版》
  • 北大核心期刊(2011版)
  • 主管单位:国家民族事务委员会
  • 主办单位:西南民族大学
  • 主编:曾明
  • 地址:四川省成都市一环路南4段16号
  • 邮编:610041
  • 邮箱:xnmdxuebao@126.com
  • 电话:028-85522071 85522577
  • 国际标准刊号:ISSN:1004-3926
  • 国内统一刊号:ISSN:51-1671/C
  • 邮发代号:
  • 获奖情况:
  • 2010年,荣获“全国高校百强社科期刊”,2012年,荣获“第二届全国民族地区学报名刊”
  • 国内外数据库收录:
  • 中国中国人文社科核心期刊,中国北大核心期刊(2004版),中国北大核心期刊(2008版),中国北大核心期刊(2011版),中国北大核心期刊(2014版),中国国家哲学社会科学学术期刊数据库
  • 被引量:29433