启发式偏差是指投资者往往依据“经验法则”来进行投资决策,是行为金融学所揭示的一种重要的投资者非理性行为,该行为最终会导致金融资产的错误定价和金融资源的不合理配置。我国的开放式基金在投资心理上具有锚定启发式偏差,并且此种投资心理会对当期市场走势产生显著的正向影响,而对未来市场走势产生显著的负向影响。开放式基金的这种非理性投资心理所引致的投资行为产生的短期影响大于其在中长期产生的影响。
Heuristic Deviant means that investors usually make decisions under the rule of thumb, and is an investors' irrational behavior revealed by Behavioral Finance. Such behavior causes wrong pricing of the financial assets and irrational allocation of the financial resources. The investment of open - end funds psychologically have anchoring heuristic deviaticn, and such psychological investments have positive impact on current market trend and an obvious negative impact on future market trend. Besides, the short - term impact caused by such non - rational psychological investment is greater than medium and long - term impact.