为了研究社会网络的拓扑结构及其对舆论传播等方面的影响,以桂电微校园为例,采用矩阵理论、图论与统计物理学等方法,对网络的基本统计参数、中心性、节点传播能力等问题进行了研究。研究发现,微校园所构成的网络具有小世界特征、强集聚性及很强的信息传播能力,但与大型微博网络相比,也存在网络中心性显著、互粉严重等现象。网络具有的上述特征表明,良好的微博环境对优秀校园文化的传播具有积极作用。
In order to investigate the topological structure of social network and further study the influence of struc- ture on network public opinions, taking GUET's Micro-Campus for instance, the matrix theory, graph theory and physical statistics are used tostudy the basic statistical characteristics of the network, centrality, node communica- tion ability and other aspects. The research finds that the campus network has small-world characteristics, signifi- cant collectivity and strong communication ability. But it also exists some different with large Micro-Blog network, while the former has obvious centrality and serious fans each other. The results show that a good network environment has a positive role in the spread of excellent campus culture.