中文摘要：

新世纪以来，随着商业环境的不断发展，企业不断探索谋求竞争优势的新方法、新手段。商业竞争文化的转变更为凸显，呈现六大演变趋势，即从规模竞争到速度竞争，从运营竞争到品牌竞争，从单体竞争到产业链竞争，从对抗竞争到合作竞争，从直接竞争到多点竞争，从国内竞争到全球竞争，从店铺竞争到网络竞争。

英文摘要：

Since the new century, with the continuous development of the business environment, Chinese enterprises continue to explore new methods of seeking competitive advantage. The change of commercial competition concept is even more pronounced and presenting six evolution trends, that is, from scale competition to speed competition, from operation competition to brand competition, from monomer competition to industry chain competition, from confrontation to coopetition, from direct competition to multi-point competition, from domestic competition to global competition, and from shop competition to network competition.