本文以阳朔西街的旅游小企业为例对旅游小企业与旅游地社会文化变迁的关系进行了具体分析.论文首先研究了西街旅游业发展以后产生的种种社会文化变迁的现象,在此基础上分析了西街的旅游小企业在旅游地的社会文化变迁中所发挥的作用:西街旅游小企业的经营内容之一就是中西方文化的交流;旅游小企业的从业人员成为社区社会文化变迁的先锋人群;西街旅游小企业是当地居民与外来游客进行交流或沟通的一个平台.最终文章得出旅游小企业的存在直接促进或加速了社区的这种社会文化变迁的研究结论.
Small tourism business is the first place where the residents communicate with the tourists as well as the most frequently. So it is also the place where is infected by extra culture deeply. On the other hands, Small tourism business is regarded the symbol of the traditional culture of the community, which often shows the local cultural & consuetude in its service. So what is the function of the Small tourism business really in the social and culture change? The paper takes a case study on Xijie, Yangshuo to give detail analyze on this question.At the ftrst part, the paper describes the varies of phenomenon on the social and culture change in Xijie after the development of tourism, such as the appearance of English culture on an old Chinese town, the change of view on marriage and the change of view on value. Then, the paper analysis the function of Small tourism business in this development from three areas: the first, one Of the content of operation of Small tourism Business is the community of culture between Chinese and west; the second, the employee in Small tourism Business is the first group who affected by the external culture, then these employees spread the external culture when they community with other local people; the third, Small tourism Business is the flat roof that local people can be community with the tourists. To the local people, Small tourism Business is the easi- est place that they can meet the tourists.Finally, though the case study on Xijie road of Yangshuo county, the paper draws a conclusion the small tourism business accelerates and promotes the community's social and cultural change directly.