中文摘要：

《成语英雄》是2013年河南卫视推出的一档原创性成语竞猜互动节目,其第一季以创新的传播形式、全新的文化交流平台和寓教于乐的节目内容对中华传统文化传播起着一定促进作用。本文以《成语英雄》节目为基础,深挖中华传统文化的传播优势,探寻以电视和网络媒体为主的新兴媒体与中华传统文化传播的诸多契合点,以期创新中华传统文化的传播方式,助推中华传统文化的传承和创新,在实现文化认同的基础上形成共同的精神归依。

英文摘要：

The ＂Idiom hero＂ is one of the original idiom quizzes interactive programming by henan TV in 2013. Due to the spread of its innovative form, the new platform for the cultural exchange and learning content, ＂Idioms hero＂in the first season plays a certain role in promoting the spread of the Chinese traditional culture. Given this, giving full play to the advantages of the spread of the Chinese traditional culture deeply, and looking for the identifing between the New media is given priority to with television and online media and the Chinese traditional culture. Innovating the mode of transmission of Chinese traditional culture, boosting the Chinese traditional culture inheritance and innovation, and promoting the Chinese people of all ethnic groups, and even the global Chinese realize cultural identity on the basis of forming the common spiritual refuge.