议价能力是影响出口定价的重要因素。运用双边随机边界模型,对信息不对称条件下中国水果出口议价能力及其对最终出口定价的影响效应进行实证分析。研究结果表明:进出口国双方掌握的信息程度对最终出口定价具有重要影响,同时进口国相对于出口国掌握着更多的信息并具有更强的议价能力;出口国被迫接受一个低于理论价格的价格,最终形成的实际出口价格相对于公正的理论价格低0.92%;年度效应和国别效应分析发现,长期以来实际出口价格低于理论价格,水果出口议价能力没有得到提升。为提高水果出口议价能力,政府部门应搭建出口信息平台,及时提供全方位的信息服务,并鼓励提高水果出口商的组织化程度,通过集体议价的方式与进口商展开谈判。
Bargaining power is an important factor that influences the export price level.This paper estimates Chinese fruit exporters' bargaining power and impact on the formation of export price by using the two-tier stochastic frontier model in the perspective of asymmetry information.It is found that Information does have an important effect on the formation of export price,and importing countries master more information and have a stronger bargaining power;China is forced to accept a export price lower than the theoretical price;Chinese export fruit bargaining power has not been promoted in the long time;The robustness test confirms the reliability of the test results.Therefore,the relevant government departments should build export platform to provide comprehensive and timely information,and encourage exporters improving organization degree,negotiating with importers by way of collective bargaining.