首先阐述了商务智能(BI)在我国电子商务企业中应用的意义,提出了商务智能(BI)在电子商务企业中应用的概念模型;在此基础上,从时间维、信息价值维和技术维的视角对商务智能(BI)的应用进行了多维分析;最后以YNYY药业连锁企业零售门店补货系统为例,对商务智能的应用进行了实证分析。
This paper firstly explains the significance of Business Intelligence(BI) application in E-business enterprises in China,and develops the concept models for BI Application in E-business enterprises.And then based on this,it makes a multi-dimension analysis of BI application from the perspectives of time,information value and technology.Finally,it takes the replenishment system of retail stores of YNYY Pharmaceutical Chain Enterprise as an example to make further empirical analysis of BI application.