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中文摘要：
零售创新，是零售商抓住市场潜在的盈利机会，重新组合经营条件、要素和组织，从而建立效能更强、效率更高和生产费用更低的生产经营系统的活动过程。零售创新的主要特征表现在：主体的自主性、过程的持续性、目标的战略性和顾客的参与性。
英文摘要：
Retail innovation is a management process which retailer seizes marketlatent profit opportunity, recombines operation conditions, essential factors and organization. The goal is to achieve greater efficiency with lower production costs. Based on the world＇s major retail enterprises in retail innovation practice, this paper discusses the characteristics of retail innovation, including the autonomy of main body, the continuity of process, the strategic of objectives and customer＇s participation.
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