中文摘要：

面向公众的“科学传播”理念近年来得到很大发展,以社交媒介为代表的新媒体技术为科学文化和科学精神的传播提供了新的契机.在新媒介背景下,学者们研究了影响公众理解和参与科学传播中的诸多重要因素,本文对国外学者的研究内容和方法进行了整理和分析,并在此基础上建构出科学传播实证研究的基本框架和范式,从而有助于未来深入地进行理论研究和在中国的实践应用.

英文摘要：

Philosophy of science communication has diffused in recent years. Social media and new information technology give great new chances for science culture and science soul. On the background of social media researchers have studied many vital factors affect- ing public understanding and participation of science. We studied their research contents and ideas; as a result we also draw the outline of the basic research frame and paradigm for science communication and give many direction for future research and practice application in China.