中文摘要：

现实的丰富多变和人性的复杂使得并非一切行为都是理性的,即使在一个行动内或决策中,理性与非理性的标准也是模糊的,没有纯粹的理性,也没有单一的非理性。本文基于理性和非理性选择在中国市场化进程中的角色演绎,肃清了传统上对理性和非理性存在的认识误区。进一步提出在理性主导下进行非理性选择,在非理性中纳入理性思考;借助于由意愿和能力两个变量构造的支付矩阵,分析了理性与非理性在市场中耦合的可行性。最后探讨了为这种可行性提供有效保障的耦合点即激励与约束相容的制度建设,保障对理性、非理性中积极因素的引导、奖励,对消极因素的约束、惩罚,使人们在理性与非理性相结合的内在激励与约束下所做出的决策与他们对市场的预期一致,与该制度期望达到的目标相符。

英文摘要：

Because of rich and varied of reality and complexity of human nature,not all acts are rational,even in an action or in decision-making,the standard of rationality and irrationality is vague,there is no pure rational,no single irrational.Based on the rational and irrational choice in the Chinese markets role,the paper eliminates the traditional misunderstanding.Further,it puts forward non-rational choice under the guidance of rationality,rational thinking on the irrationality,with the help of the payoff matrix by two variables-willingness and ability constructed,the paper analyzes the coupled feasibility.Finally,we discuss the coupled point for the feasibility of providing effective protection,providing the guidance and rewards for the positive factors,punishment for the negative factors,so that the decisions in the rational and irrational combination of intrinsic motivation and restrains,are consistent with market expectations and system goals.