旅游地与文化区有着时空间上的内在联系,旅游活动是文化扩散的重要渠道,文化扩散是旅游活动的影响因素.文化扩散过程中,旅游地本土文化与外来文化的冲突融合所产生的示范效应、激受效应、累积效应是旅游地文化变迁的主要动因.旅游地文化变迁有良性变迁与负态变迁两种类型;不同类型的旅游地以及旅游地内部不同的功能区有着不同的文化变迁内容和形式.旅游地文化整合是旅游地文化系统内各文化层次、文化特质在功能上的相互协调,这一过程有赖于旅游地政府、旅游企业、当地居民的共同参与.
Tourist destination and cultural region have internal relationship both in time and space. Tourist activities is an important channel of cultural diffusion, which is influential factors of tourist activities. The collision and amalgamation between native culture and external culture bring on demonstrative effect, stimulating effect and cumulative effect, which are the primary reason of cultural variation of tourist destination. According to the nature and direction, Cultural variation of tourist destination can be divided into two types, positive and negative. Cultural variation shows different situation in different tourist destination, Variation displays different contents and forms in different functional region of tourist destinatiofl. Cultural integration of tourism destination is that cultural categories and cultural characteristics of cultural system are coordinated in function. Cultural integration of tourism destination relies on local government, tourism enterprise and indigenous'resident's corporate participation.