位置：成果数据库 > 会议 > 会议详情页
How relationship benefits driv
  • 所属机构名称：南开大学
  • 成果类型：会议
  • 相关项目：基于顾客价值创新的顾客资产动态管理及其竞争能力平台研究
作者： 王永贵，Hing Po Lo
同会议论文项目
基于顾客价值创新的顾客资产动态管理及其竞争能力平台研究
期刊论文 45 会议论文 31 著作 17
同项目会议论文
Managing customer relationship
反应型市场导向、先动型市场导向
顾客关系管理能力及其绩效影响研
Reference Group Influence on D
Corporate entrepreneurship, co
How corporate entrepreneurship
Group decision support for R &
Managing Customer Relationship
The dimensions of customer loy
A Comparison with the Price-On
The Role of Subsidiary’s Inno
Customer relationship activiti
Customer asset orientation: me
The key antecedents to brand e
Customer relationship strength
Lead Edge Status, Innovation i
Customer innovation in action:
The application and validation
How Marketing capability influ
Brand equity and CRM: The dual
Operationalization of Corporat
Customer asset orientation and
How business efforts in relati
How customer relationship crea
How Service Quality Drives Cus
品牌资产与顾客关系管理绩效——
服务质量、关系收益与顾客资产的
How Customer Relationship Capa
Using revenue-sharing contract
The moderated model of corpora