Zhifei Li (1976-), male, Ph.D. candidate of School of Management, Huazhong University of Science and Technology, Wuhan, Hubei, China, Postcode: 430074; Main research fields: Marketing and Tourism Development; Address: Business School of Hubei University, No.11, Xueyuan Road, Wuchang District, Wuhan, Hubei, China, Postcode: 430062; Tel: 027-62100512; E-mail: lzf@hubu,edu.cn. Zhilong Tian (1961-), male, MBA of Faculty of Management, University of Toronto, Canada, Ph.D., prof. and Ph.D. supervisor and head of Department of Business Administration, School of Management, Hu~hong University of Science and Technology, Wuhan, Hubei, China, Postcode: 430074; Main research fields: Marketing and Strategic Management; Tel: 027-87556482, 13607161429; B-mail: zltian @ mail.hust.edu.cn.