乡村旅游已成为我国旅游业发展中新的增长点。开封区位优势明显、文化和自然资源突出、客源丰富,具有开发乡村旅游的良好基础。开封已经具有了一些典型的乡村旅游地,但存在着缺乏科学合理的规划、旅游产品开发不足、基础设施不完善、宣传促销力度不够、相关人才缺乏等问题。提出了科学规划、深层开发旅游产品、注重基础设施建设、加强宣传促销等建议。
Rural tourism has become a new growth point in China's tourism industry.Kaifeng has good lo-cation advantages,natural and cultural resources,rich source of tourists with a good basis for the development of rural tourism.Kaifeng has some typical rural tourist attractions,but it is still in the primary stage.There are some problems such as lack of scientific and rational planning,inadequate development of rural tourism products,lack of perfect infrastructure and environmental construction,lack of promotional marketing efforts and lack of professional talents in rural tourism.In this regard,the paper thinks that we should put forward a scientific and rational planning,develop rural tourism in an in- depth way,enhance infrastructure and con-struction and strengthen the market promotion and training of rural tourism talents.