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UNPACKING THE BLACK BOX OF MULTIFOCUSED CUSTOMER LOYALTY
  • ISSN号：0301-2212
  • 期刊名称：Social Behavior and Personality
  • 时间：2014
  • 页码：959-968
  • 相关项目：关系专用性投资、品牌内化对边界人员关系及企业间合作绩效的影响研究
作者： Wang, GuoCai|Wang, XiaoYan|Wee, Chow Hou|Lim, Elison|
同期刊论文项目
关系专用性投资、品牌内化对边界人员关系及企业间合作绩效的影响研究
期刊论文 10 会议论文 2
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