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Online Information Product Design: The Influence of Product Integration on Brand Extension
  • ISSN号：0167-9236
  • 期刊名称：Decision Support Systems
  • 时间：2013.1.1
  • 页码：826-837
  • 相关项目：互联网产品的整合模式对其品牌延伸影响机制研究
作者： Song Peijian|Zhang Cheng|Zhang Ping|
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互联网产品的整合模式对其品牌延伸影响机制研究
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