为研究电信产品要素组合对市场发展周期的影响,提出了一种新的基于时态正负关联分类的评价方法。通过建立产品生命周期评价指标体系,得到不同类型产品要素组合的电信产品生命周期区间分布;进而给出了各市场发展周期时态区间电信产品要素组合与产品生命周期正负关联分类方法完备的形式化描述,及相应的挖掘算法和步骤。实证研究表明:该评价方法充分挖掘了电信产品生命周期分布特征及产品要素组合对市场发展周期影响的时态关联分类信息,为通信企业开展正确的产品要素组合评价提供了一种有效的新途径。
To evaluate the impact of the factors of telecom production on market development periods, a novel approach is developed based on temporal associative classification with positive and negative rules.First, the lifecycle interval distribution of telecom production with various factors is performed by setting up an evaluation indicators for the production lifecycle. Then, a completely formal description of theapproach is presented based on associative classification with positive and negative rules between the factors and the production lifecycle during each temporal interval of market development periods. Thecorresponding algorithms and procedures are developed. The empirical results show that the evaluation methods enable fully mining of the production lifecycle distribution and the temporal associativeclassification information including the impact of the factors on market development periods, which provide telecom corporations with a valid access to evaluate the essential production factors correctly.