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企业竞争情报智能采集的策略研究
  • 期刊名称:情报学报,2007(4):620-626
  • 时间:0
  • 分类:F270.7[经济管理—企业管理;经济管理—国民经济]
  • 作者机构:[1]武汉大学信息资源研究中心,武汉430072, [2]武汉大学信息管理学院,武汉430072
  • 相关基金:国家自然科学基金资助项目(编号70573082).
  • 相关项目:基于数据挖掘的企业竞争情报智能采集机制研究
中文摘要:

目前,网络竞争情报(Competitive Intelligence,CI)源已成为企业竞争情报采集系统的主要来源.企业竞争情报采集系统面临的挑战主要表现在:信息的重复采集,信息采集缺乏连续性,信息采集结果的随机性.本文针对这些问题研究了企业竞争情报智能采集策略,包括信息的智能化提取、智能化的数据挖掘以及信息采集结果的可视化;进而探讨了构建智能情报采集机制的策略,包括在企业内部确立竞争情报的组织体系、建立企业信息采集网络和集成各种竞争情报采集技术与方法.

英文摘要:

At present, source of web competitive intelligence (CI) has become the main origin of gathering system on enterprise competitive intelligence. The enterprise' s gathering system faces the challenges as follows: Information gathering is repetitious and lack of continuity; Information gathering result is random. This paper has studied the intelligence gathering strategy of enterprise competition information in view of these questions, including intellectualized information extraction, data mining as well as visualized information gathering result. Then, the paper has discussed the strategy of constructing intelligence information gathering mechanism, including establishment of competition information organization system in the enterprise interior, enterprise information gathering network and integration of each kind of competition information gathering technology and method.

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